On-Demand Grocery Delivery App, Simplified

Flexible payment solutions for smarter grocery shopping

About the Project

The Happy Fresh app is a one-stop shop for grocery delivery needs. The app simplifies the buying process by putting convenient delivery options right at users’ fingertips. To make things simpler for you, Happy Fresh will bring you everything you like from all the brands you know and trust. This application can help you find what you need, whether looking for a specific item or something from multiple brands.

Additionally, the app gives you a number of different ways to pay. There are a variety of payment methods available, including cash on delivery and digital wallet and banking cards. Because of its convenient service and high consumer trust, Happy Fresh has quickly become one of the most popular grocery delivery applications.

  • Date

    17 May 2018

  • Platform

    Web

See Project

The Requirement

Shopping at local stores can often be a hassle, especially when it comes to finding the right items. The client wanted to simplify the process, making it easy for customers to buy food for their homes on a bi-weekly or monthly basis. On average, each buyer purchases between 20 to 45 items. To ensure the platform is user-friendly, the client emphasized the importance of a clean UI and UX design to avoid clutter and maintain a smooth overall user experience.

Additionally, the client wanted to address several challenges, such as managing delivery times, adding more items to the shopping basket, and enabling photos to automatically download during searches. To further enhance the user experience, the client requested dedicated apps for customers, stores, and deliveries, along with an admin panel for the company to manage the entire process effectively.

The Solution

We used high-quality graphics to arouse the user’s admiration for the app and want to satiate their hunger. In order to make it easier for the user to decide what to eat, we gave priority to the closest restaurants and the top-rated restaurants area. We kept the page to a minimum, adding white space when necessary and used the right colors across the app. For simple access and visibility, we added Order History. We created a header section for promotions, and you can also view promos on your profile page. The user can now view the items they have previously looked for in the search history area that we introduced. Based on the user’s preferences, search results are customized.

Features

Our expert Shopify developers firstly created a module blueprint to smoothen the project journey. The blueprint was verified and discussed with the client to prevent unexpected intermediate challenges for the project. After adding the following features into the app we were able to give our clients the performance and end result they desired:

Powerful User Experience

For a strong user experience and a seamless checkout process, we used strong APIs to build a fluid single page checkout workflow.

Analytics

We integrated Google Analytics in order to understand and optimise customer behaviour and to improve app targeting.

Payment gateway integration

Our payment gateways allow customers to pay online through credit cards, debit cards, or cash on delivery (COD).

Intuitive Search

Customers can find the products easily by typing few characters. Search is across all the products.

Marketing Management

Advertisements, email templates, banners, marketing campaigns, and more can all be managed by the administrator.

Content management system

The administrator has full control over the content and can easily create, manage, view, amend, and delete it.

Admin Panel

Admin can view orders that have been received, cancelled, shipped, and delivered, as well as payment information.

Review System

Customers can read reviews and ratings of a product and leave their own. Customers’ ratings and reviews are visible to admin.

Customer Support

We developed customer support via chatbox, email, and phone to assist customers with their difficulties.

More Screens

Our expert Shopify developers firstly created a module blueprint to smoothen the project journey. The blueprint was verified and discussed with the client to prevent unexpected intermediate challenges for the project.


The Result

Company that believes in the power of creative strategy.

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99.7%

Customer Satisfaction

12x

Revenue Growth

1

Our Vision

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2

Our Mission

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3

Our Values

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